CLIENTBig Brands Group
ROLECatalog Design
YEAR2019
Big Brands Group needed a catalog that could travel — a single document doing the work of a sales rep across more than 95 countries. We built the catalog system around a bold red-and-graphite identity, with a cover built for trade-fair tables and inner spreads structured for fast, scannable browsing.
Every product spread follows the same grid so buyers can find what they need in seconds, whether they’re flipping through in person or scrolling a PDF.
Scope: Catalog design & layout system, cover design, print-ready production files.